Tom Pimental : Web Creative

Hancock Builders was one of my first clients and I’m proud to say we’re still working together.

The most recent update was entirely focused on conversion. Converting customers, whether organic or search engine driven, is priority number one for any business and Hancock was ready to embrace the compromises required to take this step. Focusing on Hancock’s services and past work was key to leverage the SEO and conversion efforts with a useful and informational website.

The new site launched in late April and has already seen an up-tick in quote requests, which should increase now that the new site has launched.

Jessica Doherty likes to redesign her website almost as much as I do. This latest release puts her on her 4th custom design. While Jess primarily drove the design this time around, we added some interesting new features including music, a slideshow gallery and a reorganized gallery structure which now includes a very cool “Trash the Dress” section where women revisit their wedding gowns in odd and interesting places.

We actually removed WordPress from the new site, because Jess wasn’t updating it often enough. However, we did focus on some basic SEO features including better title and description tags, breadcrumbs and a sitemap.

Jess is happy with the site, but don’t be surprised if I announce another redesign within the next 12 months.

Another day, another launch :)

Well, technically, McGourty launched back in early April 2010. McGourty Company was new to the web and needed to stake a claim. We focused on a clean design with basic SEO (search engine optimization) elements that would help surface the 20+ year-old general contractor in local search results.

We focused on highlighting McGourty’s services and past work through an interactive photo gallery. The site includes a custom “Request a Quote” form with strong calls to action throughout the site to drive people to contact the company.

I technically launched NikkiDevaux.com back in March, but haven’t had a chance to comment on it. Nikki is a Realtor based in Massachusetts who had a website through a company offering templated sites to real estate professionals. For Nikki, the site lacked originality and did not offer her the flexibility she was looking for. We identified WordPress as an excellent base for her new site, sprinkled on a solid custom template and even threw in a blog, newsletter, contact form and full MLS search.

Nikki is extremely happy with her new site and blogs regularly. She even has the ability to edit her sidebar “Concierge” section where she highlights other professionals she trusts.

Despite the fact that I built Pamela Ferdinand’s first site nearly 7 years ago, the design still works, but the functionality was seriously lacking. Pamela wanted to add a blog and promote her upcoming book, “Three Wishes: Our True Story of Good Friends, Crushing Heartbreak, and Astonishing Luck on Our Way to Love and Motherhood“. A static, 7-year old site wasn’t going to cut it.

Heavily leveraging the original design and sprinkling in some WordPress magic worked like a charm. The design stayed consistent for past visitors, but adding WordPress gave Pamela the flexibility to easily manage multiple content types/categories (Blogs and Articles) and the freedom to make updates and additions to her site whenever she feels the need. Add in a simple, yet compelling Flash intro by my friends at Overthink Designs and this site was a perfect match to Pamela’s needs.

Janina used a free site builder service to get her photography online, but realized quickly that the simple templates and limited tools did not give her photographs the treatment they deserved.

She wanted to really showcase her work and make the site’s sole focus be her photography. We settled on a design that we think does that at jordonezphotography.com.

Bikram Yoga Quincy wanted a refreshed website and a easy-to-manage class schedule. Leveraging a custom design on top of WordPress I was able to deliver exactly what the business needed. The Weekly Schedule WordPress plugin gave me the flexibility to also highlight “Today’s Classes” in a module throughout the site for users looking quickly for what’s going on today. The plugin also allowed me to associate each day’s instructors to their bio.

All in all, Bikram Yoga Quincy is very please with the website and they’re eager to see how their students react to it as well.

Mamas Move needed an updated website that allowed them to modify their content without affecting the overall design and layout of the website. I implemented a compelling design and layout on top of WordPress which gives them the flexibility to edit content while maintaining a professional look and feel.

Included on the site is a WordPress powered calendar which allows Mamas Move employees to maintain class and event schedules directly in WordPress. Add some basic SEO best practices and Google Analytics and Mamas Move got an enterprise class website at a fraction of the cost.

Hancock Building Associates was looking to expand on their already successful residential and commercial construction business and moved into the solar and skylight business. Focusing on design, information and SEO I built a site that featured Hancock’s expertise in building solar and skylight installations.

Google Analytics (a free and robust website tracking tool) lets Hancock monitor their website traffic and adjust to meet their target market’s internet browsing habits.

Jessica Doherty is always looking to improve her website and fortunately she keeps turning to me to take her site to the next level. Powered by WordPress with a JavaScript gallery, her photography site is clean and easy to navigate.

WordPress gives her the ability to edit the text (rates, contact info, etc) without worrying about affecting the overall design of her site.